– Now, I feel like it's my own startup. I think that is the magic of Otovo. The sense of ownership, he says.
Alejandro had no previous experience from the energy sector when he came to Otovo - always considering himself the creative type, he actually started out as a producer in the TV industry.
During a national economic crisis, however, he was forced to seek opportunities elsewhere and has been navigating his way up the retail hierarchy as well as launching the Spanish arm of the electric vehicle company Tesla - a company aligned with his own value set and strong environmental awareness.
Later, he went on to found his own startup - a brand of food trucks serving modern iterations of traditional Spanish dishes:
– I wanted to get out of my comfort zone. I took a big risk, lost some money, then earned it back. Although there were a lot of twists and turns it felt great, because it was my own thing, he declares.
Smitten by the enthusiasm of the start-up business, there was no way for him to return to a more traditional workplace.
– I didn’t want to go work for just another company. I’d had the taste of being able to live and work in accordance with my own values. So I wanted to move forward with the same energy, Alejandro explains.
He listed up what he was looking for in a new job and compared it to vacancies available in Madrid. The answer that ticked all of her boxes? You guessed it - a certain solar panel company.
In Otovo, he’s able to combine all of his professional interests: The creativity, the start up-mentality and his green values.